🖍️A $100 perfume ad drawn in crayon?!

When a drawing says more than copy ever could

May 06, 2025

Chanel could have gone with luxury photography. Glossy product shots. Gold accents. Maybe a rose or two.

Instead?

Here’s the ad:

A crayon drawing of their signature bottle.

No fancy styling. No tagline. Just a kid’s version of a classic.

It works because it feels personal. Like something you’d make for your mom when you were little—only now, you can actually buy it.

What might look like scribbles to the world is priceless to a mom.

❤️‍🔥Ads We’re Loving

Here’s what we’re loving right now:

  1. Ad #1 - Hallmark nails Mother’s Day commercials with this ad highlighting how every “Mom” call is a testament to unwavering love.

  2. Ad #2 - Changing your mind doesn't change your impact. With Visionworks, seeing clearly means choosing boldly — again and again.

  3. Ad #3 - Not just a better burger—it's a bold redefinition of flavor. Sonic's 'A Better Burger' isn't just a meal; it's a movement.

    (Bonus points if you can recognize this TV show set.)

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🔥What’s Hot in Advertising Right Now

Stay up-to-date with the latest advertising trends and news.

Digital video is projected to capture nearly 60% of all TV/video ad spend in 2025, signaling a major shift in advertising strategies.​

Non-intrusive ad formats are poised to transform the in-game advertising experience, with the market projected to reach $17.66 billion by 2030.

​Experts call for the advertising sector to explore new models to address consumer ad fatigue and evolving media consumption.

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